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IDC Minutes 12-20-1984 . MINUTES MONTICELLO INDUSTRIAL : EVELOPMENT COMMITTEE Thursday, December 20, 1984 - 7:00 A.M. Monticello'City Hall Members Present: Co-Chairman Jay Gagnelius, Ron Kendall, Bud Sc Co-Chairman Morrell opened the me the 11/14/84 minutes. Bud schrup minutes, was seconded by Shelly J The nomination of Committee offic until the January meeting because offered to continue as Treasurer to accept Bud Schrupp as Treasure by Shelly Johnson and was passed tabling the nomination of Chairma January meeting. . Discussion on the 1985 Action PIa questioned the updating and maili list. Allen stated that the Comm had voted on targeting or classif selecting a certain type of busin would be more professional and co visit or a telephone call. Tom Eidem questioned the producti Allen stated that this was a proj and was a low key issue. This wa permitted. He also stated that i Plan because it is related somewh Committee and part of the Star Ci Morrell, Tom Eidem, Bruce oglund, Shelly Johnson, Harvey rupp, and Allen Pelvit. ting asking for approval of moved to so approve said hnson, and passed 8-0. was suggested to be tabled low attendance. Bud Schrupp or 1985. Tom Eidem moved for 1985. It was seconded -0. The motion also included and Vice-Chairman to the followed. Co-Chairman Morrell g of the targeted mailing ttee, in an earlier meeting, ing our mailing list and then ss to send letters to. This ld be followed up by a personal n of a Monticello magazine. ct that was more Chamber related only worked on when his schedule was listed on the 1985 Action t to the Industrial Development y recertification process. In explaining the magazine proces , Allen stated that the magazine/brochure would be 5~ x 8~, containing up t approximately 50 pages of information. It would try to com ine all types of information on Monticello. The book could be sectionalized with articles on the city, business, education, recreation, industrial, etc. This production would be a printi 9 of 1-5-10,000 and then distributed accordingly. At present when som one requests information on Monticello, Allen combines as man as 6-8 different articles. This becomes bulky to mail and un ttractive. If all information regarding Monticello could be com ined into one attractive book/magazine, Monticello could make a better im ression. Allen stated that the St. Cloud Chamber has theirs roduced solely on the advertising sales and presently produces it b'-annually. There are alternatives . . IDC Minutes - 12/20/84 to producing such a book this wa. One would be to sell the ads and make up the difference 0 t of private contributions (IDC, Chamber, City, etc.) or to ay for the cost 100% out of private contributions. Co-Chairman Morrell expressed and what kind of benefits would b when distributed, all the busines their advertising around for a 10 benefit from the distribution to Ron Hoglund stated that the firm together would come into the comm to produce a magazine or to jOb 0 as photography, ad sales, etc., 1 . Co-Chairman Morrell asked if the this firm complete 100% of the wo stated that at this time, Meyer & is putting together a bid proposa earlier for all aspects of produc will be used if possible. When t they will return with a proposal They understand that this is only accepted. Co-Chairman Morrell stated that h of arrangement. He further state amounts of money off of printing, that this firm has already obtaine and knows that ads will have to be, Tom Eidem asked how these magazine: how they would benefit the individ in it. Allen stated that if 5,000 majority of them should be given 0 not known. The benefit to all adv is the key factor. The Committee's consensus was to h if it did not cost too much, eithe contributions, and that distributio also agreed that the magazine coul City into one publication. If the zero to us, then distribution shou realty firms, banks, etc., with a excessive ad costs received. Allen stated that es would have this book and g time and advertiser will heir type of customers/clients. esponsible for putting this nity from day 1 and do everything t some of the duties such cally. hamber was considering having k or do some locally. Allen Associates from St. Cloud for a magazine as described ng the magazine. Local vendors ey complete all their estimates, or the Chamber's review, etc. a proposal and may not be has a problem with this type that these firms make tremendous dvertising, etc. Allen stated local advertising rates comparable. would be distributed and al firm that placed an ad were printed, certainly a t, but in what manner is rtisers is such that retention ve a first class magazine in the cost of ads or private was widely used. It was combine all areas of the cost of producing this are d be to places such as motels, uaranty to those who advertise. After much discussion regarding ad ertising benefits/costs, the fOllowing was arrived at: The consensus of the Committee . -2 . IDC Minutes - 12/20/84 was to proceed with Meyer & Asso iates and have them put a proposal together based on the wishes of the Chamber/City and IDC, and return before these bodies in 1985 with a mock sales presentation; for example, they would say base~ on your request for 15 pages of text and pictures, we feel 20 ages of advertising are required to fully pay for the cost of prod cing 5,000 copies: thus, the cost of advertiSing is $XXX, and e will assume the responsibility of selling all the spots, etc. I other words, they feel confident in selling enough ads to include ur 15 pages of information. Allen stated that they are aware for the future and that they must Other alternatives might be to ha locally with local personnel. If St. Cloud Chamber Magazine can be Chamber, IDC, or City, it was the it. The IDC could even place the would like to know more informati the cost, the method of distribut the next move would be to have Me Chamber/IDC/City representatives. hat this is a secondary project return to us with a proposal. e this same magazine produced a quality piece such as the produced at zero cost to the Committee's consensus to pursue r own ad in it. The Committee n on the number of ads needed, on, etc. Allen stated that er & Associates meet with . At this point, Tom Eidem recommen ed the Monticello Magazine stay in the 1985 Action Plan. He further moved to approve the 1985 Action Plan and the 1990 5-year Work Program. It was seconded by Bud Schrupp and passed 8-0. Allen explained that Gary Wieber for Manufacturing Registers. He s Manufacturers Directory is old and state no longer provides us with t was priced at $67.50. Tom Eidem a of manufacturing directories. All of Minneapolis also produces a sim the same money. Harvey Kendall mo a Manufacturers (1985) DirectorY/R It was seconded by Shelly Johnson d given him an advertisement ated that he felt our current outdated (1979/80) and the ose services. The 1984 Registry ked if there were other types n stated that Nelson Marketing lar book for approximately ed to allow Allen to purchase gister with a $75.00 limit. nd passed 8-0. In other business, Co-Chairman Mor ell presented the questionnaire for rating the economic developmen process to the Committee. Tom Eidem commented on the possibi ity that question #1 may prompt developers to take "pot sho S" at individual City staff. The Committee felt this could pose a problem but suggested that a note (*) be added to #1 stating hat if a poor is indicated an explanation be added. Tom explain d that almost all projects have problems: and by the end of t e project, the owners and contractors are usually at odds. His feelings are that this question opens the door for public idicule. Shelly Johnson stated that they use a similar type of questionnaire at schOOl, and it does work well if evaluated ppropriately. A - -3- IDC Minutes - 12/20/84 . After considerable discussion, t e Committee voted to send out the proposed cover letter/questi nnaire and have Allen follow up with a personal call. Motion to approve this survey was made by Ron Hoglund and seconded by Shelly Johnson. It was passed 8-0. Co-Chairman Morrell stated that was held on a Wednesday; and bee Allen could poll Committee membe as a better meeting day. The Co Ron moved to have Allen poll IDC or Thursdays are better. If Wed the January meeting would be sch instead of the 3rd Thursday of t by Bud Schrupp and passed 8-0. he November 14, 1984, meeting .use of the good turnout, perhaps s regarding Wednesdays or Thursdays mittee felt that was appropriate. ;members as to whether Wednesdays 'esday seemed to be more favorable, duled for the 3rd Wednesday e month. This was seconded . In the last informational item, lIen reported on the progress of Pick Industries from Annandal. He stated that it is mandatory to relocate this firm near the m in rail line, and a plus if located with a spur. This poten'ial spot is located directly south of the railroad tracks (Wr.ightco Products to north) and bordered by Linn Street on the w st, Walnut Street on the east, and 5th Street to the south. Bu lington Northern has been approached and the possibility of either pu chasing/leasing the property is being negotiated. Local bank rs are being asked for financing availability, etc. At present, ne of the tenants is not willing to relocate; however, the projec could be placed without relocating this individual. This may decre se the chances for future expansion. Because of the hOlidays, not muc will take place until after the first of the year. Allen reported that he has been touch with J-Craft (Kimball), who is considering a move, and a 'so Allstate Paving, who is looking for a new location. There being no further business, 'Tom moved to adjourn the meeting, which was seconded by Bud Schrup '. Development .