EDA Minutes 12-08-2021MINUTES
REGULAR MEETING - ECONOMIC DEVELOPMENT AUTHORITY (EDA)
Wednesday, December 8th, 2021— 6:00 p.m.
Mississippi Room, Monticello Community Center
Commissioners Present: President Steve Johnson, Vice President Jon Morphew, Treasurer
Tracy Hinz, 011ie Koropchak-White, Hali Sittig and
Councilmembers Lloyd Hilgart and Jim Davidson
Staff Present: Executive Director Jim Thares, Angela Schumann, Hayden
Stensgard
1. Call to Order
President Steve Johnson called the regular meeting of the Monticello EDA to order at
6:05 p.m.
2. Roll Call
President Steve Johnson took roll.
3. Consideration of additional agenda items
None
4. Consent Agenda
a. Consideration of Approving Regular Meeting Minutes — November 10. 2021
b. Consideration of Aoaroving Workshoa Meeting Minutes — November 10.
2021
c. Consideration of Payment of Bills
JIM DAVIDSON MOVED TO APPROVE THE DECEMBER 8, 2021, REGULAR
MEETING CONSENT AGENDA. HALI SITTIG SECONDED THE MOTION.
MOTION CARRIED UNANIMOUSLY, 7-0.
Regular Agenda
5. Consideration of Business Subsidy Affordable Housing Tax Increment Financing
(TIF) Application from Headwaters Development for Multi -family and Twin -home
patio homes on EDA owned land located at Country Club Addition, Outlot A and
Authorizing EDA staff and Consultants to draft TIF Plan and a DRAFT Purchase
and Development Contract for the sale and development of the land
EDA Executive Director Jim Thares provided an overview of the agenda item to the EDA
and the public. Mr. Thares noted for the meeting tonight, that items five (5), six (6), and
seven (7) are all related. Item 5 includes the TIF application for development of 60 twin
home units as well as a 108-unit apartment complex. Mr. Thares explained the details of
the TIF scenario for these two projects located on the same parcel of land. Mr. Thares
said that the proposed apartments and homes are specifically for seniors (55 +). He also
noted the proposed development phasing which impacts the overall planning steps.
Michael Hoagberg, Headwaters Development LLC., assured the EDA that they are
flexible in some aspects of the process, and they will accommodate staff s and the EDA's
recommendations and requests as this project continues to proceed. Mr. Hoagberg noted
that the preference on phasing is beginning to construct the villas first.
Tracy Hinz asked about potential amenities and if those are firmly decided at this time.
Mr. Hoagberg said the proposal is site and community based. He referenced they will
proceed based on information and knowledge of the community like how they did for
Willow's Landing on Hart Boulevard in Monticello. They want to fill an identified gap
in housing needs in the community.
011ie Koropchak-White noted that these villas are all for rent and asked if this project
would provide the opportunity for residents to own their respected villa. Mr. Hoagberg
said that as of now it is all for rent, he noted that in the future, there may be a chance that
there could be opportunities for ownership versus rental if it does not negatively impact
the TIF district requirements.
Steve Johnson addressed the affordability rating on this project for establishing a TIF
District and asked if that was based on the just the villas or if it is tied to the villas and the
apartments. Mr. Hoagberg said that it was based off the whole project.
Hali Sittig asked if Willow's Landing was at full capacity or had room for more
occupancy. Mr. Hoagberg said that it is not quite full, but it is close to being at max
occupancy.
Ms. Sittig also asked about the study that the developers used to decide the number of
units for this project and asked if that was based off Monticello and the surrounding
community's needs. Mr. Hoagberg clarified that the number of units was reached based
off Monticello's needs alone.
Jon Morphew asked if previous projects Headwaters has done include villas like the
proposed project in Monticello. Mr. Hoagberg confirmed that they have utilized the villa
style home for similar projects in the past.
TRACY HINZ MOVED TO ACCEPT THE TIF APPLICATION AND AUTHORIZE
STAF AND EDA CONSULTANTS TO DRAFT TIF PLAN AND RELATED
DOCUMENTS AND A DRAFT PURCHASE AND DEVELOPMENT CONTRACT
FOR THE SALE AND DEVELOPMENT OF THE 16.71 ACRE COUNTRY CLUB
ADDITION, OUTLOT A PARCEL. OLLIE KOROPCHAK-WHITE SECONDED THE
MOTION. MOTION CARRIED UNANIMOUSLY, 7-0.
6. Consideration of Resolution #2021-14 Calling for City Council to hold a Public
Hearing related to establishing an Affordable Housing TIF District, #1-42
Mr. Thares provided an overview of the agenda item to the EDA and the public and noted
this is connected to item five (5) on the agenda. Mr. Thares noted that if this was
approved, it would subsequently move on to the City Council the following week.
MAYOR LLOYD HILGART MOVE TO ADOPT RESOLUTION #2021-14,
REQUESTING THE CITY COUNCIL CALL FOR A PUBLIC HEARING RELATED
TO ESTABLISHING AFFORDABLE HOUSING TIF DISTRICT #1-42. OLLIE
KOROPCHAK-WHITE SECONDED THE MOTION. MOTION CARRIED
UNANIMOUSLY, 7-0.
7. Consideration of Northland Securities, Inc. Financial Services Agreement related to
Tax Increment Financing (TIF) "But -For" Analysis and Plan preparation for
proposed Affordable Housing TIF District, #1-42
Jim Thares provided an overview of the agenda item to the EDA and the public.
OLLIE KOROPCHAK-WHITE MOVED TO APPROVE NORTHLAND SECURITIES,
INC.'S FINANCIAL PLANNING AGREEMENT FOR SERVICES RELATED TO
CREATION OF AN AFFORDABLE HOUSING TIF DISTRICT. LLOYD HILGART
SECONDED THE MOTION. MOTION CARRIED UNANIMOUSLY, 7-0.
8. Consideration of Feedback and Direction of Proposed Marketing Plan -Strategy for
2022-2023
Jim Thares provided an overview of the agenda item to the EDA and the public. Mr.
Thares noted that the City submitted a $500,000 Community Energy Transition (CET)
Grant application which was awarded in March of 2021. The budget included $25,000 for
marketing activities. The development of a comprehensive marketing strategy for the
EDA is part of that scope of work. Staff is suggesting the EDA consider working with
AE2S regarding full development of a marketing strategy and plan. Thares noted the five
areas of focus that staff identified for the marketing strategy. EDA feedback was sought
and provided.
Hali Sittig asked about other vendors who might have applied or requested to develop
this marketing strategy. Jim Thares said recently, for other, smaller marketing projects,
the EDA has utilized local businesses. For instance, post cards designed for Block 52.
This project is much larger than that and AE2S has provided examples of there work in
marketing strategies.
Community Development Director Angela Schumann also mentioned the narrow
timeframe related to accomplishing the grant work scope and also that AE2S presented
the City with a creative ideas and they are were willing to provide a marketing strategy
which has been an EDA goal of for some time.
Ms. Sittig asked staff if those goals were provided by staff, or AE2S. Mr. Thares clarified
that the goals were provided by staff to AE2S. Ms. Hinz entertained the idea of having a
workshop in January between the EDA and AE2S to discuss how to develop the
marketing strategy.
Ms. Schumann mentioned that the CET grant award will also enable the EDA owned
sites to become shovel ready certified. That document set can also be incorporated into
the materials of the marketing strategy. The expectation is to be able to provide both
digital and print forms of the strategy to businesses and developers.
Ms. Koropchak-White asked if the shovel ready part of the award was specific to the
Otter Creek Business Park. Ms. Schumann confirmed. Mr. Morphew asked if staff has
reached out to references of AE2S. Mr. Thares said that will be done if the EDA feels this
is the correct path forward.
Ms. Hinz brought up the idea of including the Monticello Chamber of Commerce into the
marketing strategy to provide opportunity information to business outside of industrial.
Ms. Koropchak-White asked if part of the plan included asking new generations of
Monticello business why they chose Monticello. Mr. Thares said that Ms. Koropchak-
White's idea is a good one and can be incorporated into the work efforts. Mr. Thares said
that there will likely be a workshop with AE2S to further discuss the marketing strategy.
Mayor Hilgart said that the time is right and is confident AE2S will provide adequate
deliverables and believes this type of plan could be discussed at the council level as well.
Ms. Hinz entertained the idea of having more commissioners being involved in projects
like the marketing strategy. Ms. Schumann noted that the members of all boards will be
meeting on January 10, 2022, to discuss the redevelopment of the majority of Block 52.
She also noted that recently the first meeting of The Pointes at Cedar Compass
Committee occurred, where members of the community have an opportunity to provide
feedback for the public spaces at The Pointes at Cedar. An EDA liaison, as well as
community members, are encouraged to go to these meetings and provide feedback.
9. Economic Development Manager's Report
Mr. Thares provided an overview of the Economic Development Manager's report to the
EDA and the public. Mr. Thares noted long-time Monticello EDA attorney, Martha
Ingram, announced her retirement effective 1-31-2022. She is a partner with Kennedy &
Graven Chartered. She has recommended that the Monticello EDA work files be assigned
to Gina Fiorini at the firm.
Mr. Thares continued with an update of the EDA's pending acquisition of 113 W
Broadway St, which was approved in November. The closing transaction is scheduled to
occur on December 17, 2021. Redevelopment plans and steps for Block 52 are
tentatively planned for January 10, 2022, prior to the regularly scheduled City Council
meetings. The meeting will include the City Council, EDA, PARC, and Planning
Commission.
Mr. Thares also provided an update on the lot layout of future developable land in Otter
Creek Business Park. Mr. Thares concluded the report with an overview of the list of
business prospects for Monticello.
Ms. Koropchak-White asked if the current businesses in Otter Creek Business Park were
still looking to expand. Mr. Thares noted that this is still the situation as we move
forward into early 2022. Mr. Morphew asked if there were any updates on the Due North
Car Wash being built in town. Mr. Thares updated the EDA indicating that the
construction of the facility is making progress and looks like it could be ready to open by
the desired date of late March 2022.
10. Adiourn
TRACY HINZ MOVED TO ADJOURN THIS REGULAR MEETING OF THE
MONTICELLO EDA. HALLI SITTIG SECONDED THE MOTION. MOTION
CARRIED UNANIMOUSLY, 7-0. MEETING ADJOURNED AT 7:22.
Recorded By: Hayden Stensgard
Date Approved: January 12, 2022.
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